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Communications and Marketing Officer - Part Time Contract - Hayward's Heath in Amsterdam

Beschrijving

 Communications and Marketing Officer – Part Time Contract Position (3-4 days per week)
At a glanceAn opportunity exists to join ABN AMRO UK as a Communication & Marketing officer. The position will work closely with the marketing team in the Commercial Finance Business and collaboratively with the various marketing,  media and communication teams within Amsterdam, Head Office.The purpose of the role is to deliver effective and efficient marketing and communications to both internal and external stakeholders . The role will include the responsibility for campaigns and projects to promote the ABN AMRO UK’ product s and services ensuring targeted, maximised exposure and branding through a variety of media channels. The successful candidate will also be responsible for internal communication in relation to the Corporate Bank strategy, cultural values and principles. Your jobThe successful candidate will be responsible for developing and implementing ABN AMRO UK’s annual communications and marketing strategy in conjunction with stakeholders in London, Head Office and in collaboration with the Commercial Finance marketing team based in Haywards Heath.Responsibilities will include, but are not limited to, the following:
 

  • Develop and define an annual communication & marketing plan with all UK businesses in conjunction with the wider ABN AMRO Group, adhering to social media group guidelines/policies – Information security, confidentiality, data protection etc.
  • Create an advertising and sponsorship road map across the UK, ensuring that business requirements are fully met as well as sharing opportunities where applicable across business lines adhering to ABN AMRO brand strategy
  • Website and Social Media - Management of ABN AMRO’s existing content and publication on our website of update s along with the utilisation of Social Media (e.g. Twitter and LinkedIn) to promote new business, business developments across relevant sectors, interesting articles, UK and Group developments . This will also include analysis of statistics from website and social media accounts to optimize our positioning of content
  • Support the business heads with defining their target market strategies, initiating tactical campaigns, building a route to market matrix adding analytics to create an annual overview of the most effective initiatives with a continuous improvement focus
  • Organise client events and activities based on business requirements, taking responsibility for the logistics and operational implementation as well as providing a social media presence during the event where applicable
  • Support the businesses with the organisation of Trade Shows including ABN AMRO branded merchandise
  • Development of the content and regular updating of the one platform solution for internal communication throughout the UK
  • Develop data analytics for continuous assessment and improvement and tracking of progress
  • Own the end to end process across all areas managed and provide competitor / sector insight from activities with relevant data mining to keep abreast of business line market developments
  • Deliver the ABN AMRO Bank brand and best practices across all initiatives, ensuring alignment with Head office
  • Proactively identify news items relating to UK business lines to communicate to our clients/internal staff
  • Owner ship of the UK marketing budget delivering efficiencies and with due attention to return on investment analytics

 Your working environmentABN AMRO is a Dutch Bank offering a full range of services to retail, private, commercial and merchant banking clients. We are also active internationally in a number of specialist activities, such as Corporate and Commercial Banking, Lease, Commercial Finance and Clearing.The culture we aim for within the Bank is one in which we strive to strengthen our clients’ position. Our success is based on the client’s success. We want clients to perceive us as trusted, professional and ambitious - our core values.At ABN AMRO UK we follow the Banks global strategy. We always aim to put our customers first and to create sustainable, long-term value for all our stakeholders – customers, shareholders, employees and society at large; it is our people that we rely on to help us achieve this ambition.We concentrate on our strategic priorities:

  • Client focus
  • Invest in our future
  • Maintain a moderate risk profile
  • Selectively grow our businesses
  • Improve profitability

 ABN AMRO UK is part of the Corporate Banking business line and operates the following businesses in the UK:

  • Corporate and Institutional Banking – which includes  Corporate Banking, Capital Market Solutions - Sales & Trading, Clearing and Financial Institutions
  • Commercial Banking which includes Commercial Finance and  Leasing

Our business lines are supported by a number of functions such as Risk, Compliance, Legal, IT, Finance (Including Tax), Business Management and Human Resources. We currently employ approx. 400 individuals in the UK.Your profileThe successful candidate will be able to demonstrate the following knowledge,skills and experience:

  • In depth knowledge of communication and marketing techniques and
  • methods
  • Significant experience of arranging and publishing content as well as using social media including Twitter and LinkedIn
  • Experience of using analytics package s and social media tools to produce usage reports
  • Have advanced excel skills in order to manipulate, analyse and organize large quantities of data in an expeditious manner
  • Have experience of publishing high quality reports and documents using MS Publisher or equivalent tooling
  • Have experience of MS Office
  • Have excellent interpersonal and influencing skills
  • Have excellent stake holder management at all levels of the organisation, building mutual beneficial relationships
  • Be self-motivated, flexible and have a proactive attitude
  • Have strong organisational skills including the ability to multi- task and manage competing priorities
  • Have exacting standards in respect to detail, written and oral communication skills and motivation to exceed expectation of the role
  • Experience of working within a financial environment would be an advantage

 What we offerOpportunity to work in a dynamic environment, where flexibility is highly appreciated. We encourage you to grow and develop as a person and as an employee.

Extra informatie

Plaats
Amsterdam
Dienstverbanden
Fulltime (startersfunctie)

Amsterdam | Noord-Holland | Fulltime (startersfunctie)

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